I was recently passed along a press release for a new ergonomic paddle by a company called Gullwing Paddles.
The very unique shaped shaft is supposed to be more comfortable and easier on your wrists then both straight and traditional(?) ergonomic paddles.
The curved shape of the shaft is really designed for somebody who likes to paddle with a very low angled paddle stroke. I have no idea how it would perform for somebody who likes a shorter blade and a more vertical shaft. I'm going to take a good guess and think that it wouldn't work out very well.
It would be fun to try and it would be interesting to see if you would have the same amount of paddle control as a straight shaft when sculling or doing draw strokes.
Has anybody tried it? If so, let me know what you think.
Let's move on and talk about their website. Yeah it sucks. It breaks three major rules of web design. I own a web design company so I feel that I can talk about it with some authority.
Broken rule number 1: The moving background makes me seasick. The fake flowing water was extremely distracting for me.
Broken rule number 2: If you are going to demonstrate product with a video, show more then just some guy floating by taking 6 strokes. Show it from the front/side and back. Don't have a conversation with some guy off camera. I don't even know what you are saying. Look professional. If you are the demo guy, you should be able to demonstrate at least some decent paddling technique.
Broken rule number 3: This is the biggest one. Don't make your entire site out of flash. It might look pretty I can't directly link to a specific page anywhere on your site. That makes it extremely difficult for the press or even your buddies to give you some free publicity. All I can do is link to the main page and not to the ergonomics animation within the site that I really want to show my readers.
For those who own a company or manage a website, here is a great article called, "17 Tips for Getting Bloggers To Write About You" that is very helpful.