After keeping it under my hat for four months (a record for me), I’m finally able to announce that after 30+ years, Paddle Canada has decided to get out of the magazine publishing industry and shut down Kanawa magazine. Instead, Paddle Canada has decided to partner with Rapid Media and offer their collection of magazines to its members. Rapid Media puts out Rapid, Canoeroots, Adventure Kayak and Kayak Angler.
I think that this is a fantastic partnership for a couple of reasons. Firstly it allows Paddle Canada to finally dump Kanawa magazine which I have not been a huge fan of for quite a while. To me it has been limping along on life-support for several years. Of course it goes without saying that it’s always sad to see any magazine die, especially a magazine that has been around for 30 years. But not to worry; they are going to publish Kanawa as a quarterly newsletter that will come inserted in the Rapid Media magazine of your choice.
This partnership is also a win for both organizations because for the first time they are no longer in direct competition with each other. Fir the first time they can work together on projects for the betterment of paddling in Canada. The brainstorming has already started I have heard rumours of several future projects that have awesome potential but we can chat about them on another day.
Rapid Media is no stranger to partnering with other paddling organizations. Right around this time last year they announced a very similar partnership when the American Canoe Association decided to stop publication of their 20-year-old magazine, Paddler.
Full disclosure, I’m quite involved with both groups so I’m completely biased but had no say in any decisions. I sit as chair of the Paddle Canada Sea Kayak Program Development Committee and do some web design for Rapid Media.