Press Releases

Kokatat announces that Charlie “C-Mac” MacArthur has joined its group of elite paddlesports ambassadors. MacArthur, founder of the Aspen Kayak and SUP Academy, pioneered stand up paddleboarding (SUP) on rivers and spearheads the Whitewater SUP Championships. MacArthur will exclusively wear Kokatat PFD’s and technical apparel and promote the brand at various events. “It’s amazing what Charlie can do on a SUP in raging rapids,” said Lisa Kincaid, Kokatat Promotional Marketing Manager. “SUP is one of the fastest growing segments in the paddlesports market, and Charlie’s easy going demeanor paired with his SUP skills makes him an ideal ambassador for us as we look to increase our visibility in the sport.” Watersports has always been a part of MacArthur’s life. He grew up surfing in Hawaii and Southern California before moving to Colorado in 1978 where he became one of the regions best known whitewater kayakers. In 2003 MacArthur tried SUP for the first time while vacationing in Fiji. The sport quickly took hold and within the next year MacArthur was paddleboarding on rivers and making numerous SUP first descents. “I’ve been in paddlesports for a long time and have always had the upmost respect and appreciation for Kokatat as a company and for the quality of its gear,” said MacArthur. “I’m excited to help with their SUP specific gear and spread the Kokatat word.” Along with running one of the top SUP and kayak schools in the country, MacArthur is credited with co-designing the world’s first whitewater specific standup paddleboard, the CMAC ATB made by the foremost SUP manufacturer C-4 Waterman. Since the sport’s inception, standup paddleboarders have relied on Kokatat gear to keep them dry, comfortable and safe on the water. Kokatat’s low profile Orbit Tour PFD and GORE-TEX® Lightweight Paddling Suit have been adopted by numerous SUP paddlers as their go to pieces as they both provide freedom of motion for optimal paddle strokes and superior breathability for the aerobic nature of the sport. MacArthur will be wearing and providing feedback on various Kokatat products including the new NeoCore shorts and tops. NeoCore, with its paddler specific designs and lightweight fabric, is great for…
Outdoor Research, a leading independent manufacturer of outdoor apparel and accessories, this week was named Washington state 2012 Innovator of the Year in the large company category by a panel of seven judges assembled by Seattle Business Magazine. The award, which will be featured in the May issue of Seattle Business, is the culmination of the publication’s Washington Manufacturing Awards, which honors companies whose work results in growing or advancing the manufacturing sector in the state. Six winners were chosen in different categories at an awards ceremony Thursday night, April 26. Representatives of roughly 270 manufacturing companies located in the state attended the event. The Innovator of the Year award recognized Outdoor Research’s commitment to operating a state-of-the-art apparel and accessories manufacturing operation just south of downtown Seattle that employs more than 160 people. In choosing Outdoor Research for the award, judges noted that Outdoor Research has been growing its domestic manufacturing capability in recent years and hiring new manufacturing staff, the result of its success building gloves for the Special Operations Forces of the U.S. military; its work to improve the efficiency and quality of internal manufacturing processes; its strong product design and development capability; and the company’s overall management excellence, said Leslie Helm, editor of Seattle Business. “There was strong consensus among the judges that this is a really well-managed company,” Helm said. Demand for high-end, specialized products like the Modular Glove System – built for the Special Operations Forces of the U.S. military – has resulted in 38 percent growth in manufacturing staff at Outdoor Research’s domestic manufacturing facility. The facility is located in the same building as the company’s headquarters in Seattle. Outdoor Research also uses the operation as a prototyping lab for its consumer outdoor product division, which allows it to build and test new outdoor products with very quick turnaround times. “Innovation is crucial to the success of Washington state’s manufacturing economy,” said U.S. Senator Maria Cantwell (D-Wash.). “Outdoor Research is a great example of this American manufacturing success. I am particularly proud that America’s troops are safer because of new technologies coming from right here in the Northwest.”…
In 1895, Norwegian explorer Fridtjof Nansen abandoned his plan to reach the North Pole by ship and headed for the pole by dog sled.  Nansen didn’t make it to the pole, but his journey and safe return became one of the poles most epic tales. Nansen’s plan had he reached the North Pole was to head for Spitsbergen, the only permanently populated island of the Svalbard archipelago in Norway.  Arctic adventures Audun Tholfsen and Timo Palo just embarked on attempting this return route using Kokatat GORE-TEX® Expedition dry suits while navigating sections of open water and treacherous ice flows. After being air dropped at the geographical North Pole, Tholfsen and Palo will use skis and kayaks to cross the drifting ice floes and open water on their way to Spitsbergen. They will then continue across the fjords and mountains towards the south of the island until they reach Longyearbyen, the largest settlement in Spitsbergen.  The expedition team hopes to complete the expedition, unsupported and without resupplies, in 50 to 60 days. Throughout the way the team will take in-situ measurements and will carry out scientific observations.  With a light set of instruments they will regularly measure the snow and ice thickness and surface layer air temperature data and drift speed of local ice floes. In 1893, Nansen embarked on a daring plan of sailing his ship, the Fram, into the Arctic icepack and using the natural drift of the polar ice to reach the North Pole.  After several months in the icepack, Nansen calculated that it might take over five years for the Fram to reach the Pole and Nansen devised a new plan. On the 14th of March 1895, Nansen and dog sled expert and ship stoker Hjalmar Johansen left the icebound Fram and set out on skis and sleds with kayaks and 28 dogs for the North Pole.  After reaching a record mark of latitude 86°14 ′ North on April 7th, they abandoned the attempt and retreated southwards, eventually reaching the island Franz Josef Land later that year. With some good fortune in June of 1896 they met up with an English expedition team and were reunited with the Fram that had emerged from the ice pack north-west of Spitsbergen, as Nansen had predicted.  However, the ship never made it beyond 85° 57' North. Norwegian Tholfsen and Estonian Palo have skied across Greenland and completed several mountain…
Since they first came on the scene in 1993, Adventure Technology (AT) paddles have been redefining ergonomic paddle design and construction technology, all while gaining fans in every corner of the market. For 2012, AT is ready to give back to the industry with a number of national sponsorships and donations. "The soul of Adventure Technology is in its name," said Hastings Blumer, assistant product manager for Adventure Technology. "We strive to provide the best paddle technology to those in the endless pursuit of adventure on the water. For 2012, we selected a lineup of sponsorships that reflect these values and are proud to support each of these organizations, events, expeditions, and individuals." Adventure Technology Sponsorships for 2012: American Whitewater. In addition to supporting the organization’s efforts to protect our country’s rivers and the people who love them, AT is also donating a variety of paddles to American Whitewater fundraisers at Deerfield Fest, Feather Fest, and Gauley Fest. US Freestyle Kayaking/FIBArk (June 14-17, 2012). Heading into its 64th year, FIBArk, which stands for “First In Boating on the Arkansas,” is the nation’s oldest whitewater festival. This year, AT will support the country’s longest whitewater race by donating paddles to the FIBArk event that will be used as raffle prizes to raise money for US Freestyle Kayaking. Chattooga River Festival (June 22-24, 2012). Held in Adventure Technology’s backyard on the Chattooga, this is the first year of the Chattooga River Festival, which is being held to celebrate the river and encourage environmental stewardship and responsible use of its waters. This year, AT is donating a paddle as a raffle prize to benefit the festival and its mission. Girls at Play. Founded by Team Dagger athlete Anna Levesque, Girls at Play encourages women of all ages to get out on the water. Through kayaking, yoga and camaraderie, Girls at Play strives to inspire women and enhance their lives by making these sports feel accessible, fun, and adventurous. In addition to supporting this organization, AT will donate paddles to be used by participants. Kayak Bassin’ TV. Starring Wilderness Systems Pro Staff Director Chad Hoover, Kayak Bassin’ TV is…
The GB360 Midlifekayak expedition sets off to circumnavigate mainland Britain by kayak on April 29th from the Cornwall coast in the South West of England.  English paddlers Andy Mullins, Geoff Cater and Mike Greenslade will be equipped with Kokatat GORE-TEX® dry suits, PFDs (personal flotation devices) and accessories to help keep them dry, safe and comfortable on their 2,500-mile journey. The team is aiming to complete the trip in approximately one hundred days by covering rougly twenty-five miles each day.   A total of 23 people have previously completed the route with the first successful attempt in 1980. The paddlers of GB360 Midlifekayak met on the Isles of Scilly in April 2010 and found that they all harboured ambitions for a large scale kayaking expedition.  Along with a goal of completing the expedition, GB360 Midlifekayak hopes to raise $15,000 USD for their favorite causes including: Help for Heroes - a national charity supporting those wounded in the service of our country since 9/11. (www.helpforheroes.org.uk) Over The Wall - a national children’s charity who provide life-changing activity camps for children and young people aged 8-17 who are affected by serious and life limiting illnesses. (www.otw.org.uk) The Christian Adventure Centre – offering amazing residential, camping adventure activity experience for schools, youth groups, church or family groups. (www.vineyhilladventure.org) The West of England MS Therapy Centre – providing support and relief of symptoms to people with Multiple Sclerosis and their supporters. (www.mstherapybristol.org.uk) The Ideas Partnership – an NGO stimulating and supporting educational, cultural and sustainability projects in Kosovo. (www.theideaspartnership.org) To learn more about the expedition, donate to their causes, and follow the progress of their journey visit www.midlifekayak.co.uk.  For additional information visit them on Facebook ("Midlifekayak") and follow them on Twitter (@Midlifekayak). About Kokatat Watersports Wear: 
Celebrating over 40 years of innovation, Kokatat is an independently operated, US manufacturer of technical apparel and accessories for water sports. Handcrafted in Arcata, California, Kokatat employees are focused on building the finest functional product for people who work and play on water. Our gear is designed for paddlers, by paddlers, ensuring a safe and enjoyable experience on the water all year long and in all weather conditions. Into the water with Kokatat! Please visit www.kokatat.com and follow Kokatat on Facebook and Twitter “@kokatat”. About GB360 Midlifekayak:GB360 Midlifekayak consists of English kayakers Geoff Cater, Mike Greenslade and Andy Mullins.  The paddlers, with an average age of 46, plan to circumnavigate Britain in April…
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