TRAK, The Producer of the World's First Urban Kayak Announces New Leadership

Sunday, 01 March 2009
Trak Kayak LogoCALGARY, Alberta, Feb. 28 /PRNewswire/ -- TRAK Kayaks Inc., the producer of the world's first Urban Kayak is pleased to announce that Nolin Veillard has been appointed Chief Executive Officer and member of the Board of Directors. During Nolin's tenure as Chief Financial Officer over the past several years, he was responsible for leading the capitalization of the company through its product development and manufacturing development phases. He is now responsible for leading the organization through its market growth stage and further capitalization.

"Nolin has been instrumental to the company in its early phases," says Eric Blakely, member of TRAK's Board of Directors. "When you combine Nolin's financial and corporate leadership with our strategy to drive profitable revenue growth through our VP Sales and Marketing, Robert Schmidt, we are confident in our path forward."

According to Veillard, he sees nothing but growth ahead. "We're turning the corner and have recorded solid sales results in our first fiscal quarter in 2009. We have our strategy dialed in, and have the leadership in place to execute our sales and marketing plan for 2009 and beyond. TRAK has a unique offering and approach to business, and I'm eager to get the opportunity to lead TRAK forward and demonstrate by producing results and impact, for our customers, community, and our shareholders."

About TRAK Kayaks Inc.
So what's the rave about TRAK? Imagine experiencing your city WHEN you want like you've never done before - FROM the water. TRAK is tapping a large space of active urban customers who've set aside dreams of hitting the open waters because they believe it's not convenient or possible. TRAK is shifting that and unleashing people's connection to the waters in their own back yard, right from their closet.

David Johnston

David Johnston

David Johnston has been introducing people to the sport of sea kayaking for the past 15 years. He is a senior instructor trainer with Paddle Canada and teaches for several paddling schools in Ontario, Canada. Full Bio.

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