McNett Launches Comprehensive Online Repair Guide and New Website

Wednesday, 15 April 2009
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McNett LogoMcNett, the leader in outdoor gear care and repair products introduces its completely new website, McNett.com, and a new comprehensive Online Repair Guide.

The Online Repair Guide is the first of its kind in the industry and contains detailed step-by-step illustrations, repair videos and how-to tips, making revitalizing old or damaged gear extremely simple. The site also includes "Tips and Tricks" for all kinds of gear and wilderness situations. Knowing how to properly care for and repair outdoor gear to make it last a few extra seasons has become increasingly important for consumers in the current economic situation.

"We're focused on empowering people," stated McNett Marketing Manager George Farkas. "We want people to understand that Do-It-Yourself doesn't just apply to home repairs. You can easily keep your own outdoor gear going strong with a little know-how. We get a constant stream of consumer inquiries and know there is strong demand for an online resource, especially in a recession economy. We also know that repairing technical outerwear and equipment can seem intimidating, but this site makes it's easy for anyone to fix virtually anything quickly and inexpensively."

The site is separated into four main areas based on the major markets in which McNett products are sold. Outdoor users will find useful information on the Camping/Skiing/Climbing pages, as well as in the Hunting/Fishing categories. Each section also includes a dealer locator as well as a link to on-line retailers for instant purchases. The pages were specially designed to improve the user experience by placing all the relevant info about a product at the user's fingertips in an interconnected fashion. Product information, pricing, buying info, videos, repair tips and media reviews are all quickly accessible.

The new site includes links to relevant news and athlete profiles for each category. Comprehensive information on the company and the its philanthropic outreach programs can also be found on the new McNett.com.

McNett Brands and Trademarks are the most recognized and trusted products in their categories. ReviveX®, Aquaseal®, Seam Grip®, Freesole® and Aquamira® brands are available in over 70 countries.


David Johnston

David Johnston

David Johnston has been introducing people to the sport of sea kayaking for the past 15 years. He is a senior instructor trainer with Paddle Canada and teaches for several paddling schools in Ontario, Canada. Full Bio.

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